I love the clear, friendly yellow interface! I like that I don't need instructions and videos to use the tool, but can just figure it out on the fly. I like how Jason answered me quickly when I had an issue. The article it wrote for me was a good one for a pillar post to put links into for deeper dives on specific topics in my niche. I liked that the article didn't take a lot of editing on my part and that it was not verbose and formal.